- JustPark Insights: a world-leading business insights tool that provides comprehensive data analysis for parking operators.
- JustPark Reach: an advanced customer relationship management (CRM) tool that allows parking operators to engage with their customers like never before.
- JustPark Optimize: takes the complexity out of pricing, enabling operators to maximise their revenue through intelligent, dynamic pricing strategies.
21 May 2024, London, UK - JustPark, one of the leading names in parking software solutions, has announced three new products at this year’s ParkEx conference to support parking operators. These cutting-edge tools – JustPark Insights, JustPark Reach, and JustPark Optimize have been designed to deliver clarity and efficiency, in addition to optimising revenue opportunities.
The new product suite, which has been in development for some time, has been both accelerated and enhanced following JustPark’s recent merger with ParkHub, a leading North American provider of parking management software and payment solutions.
JustPark Insights
JustPark Insights is a state-of-the-art business insights tool that provides comprehensive data analysis for parking operators. This world-class product enables users to collate and understand all relevant parking data, offering valuable insights into occupancy rates, user behaviour, and overall facility performance. It brings together previously disparate data sets into one single source of parking truth across a portfolio.
JustPark Reach
JustPark Reach is an advanced customer relationship management (CRM) tool that allows parking operators to engage with their customers like never before through personalised offers, information, and surveys. This innovative CRM system is designed to increase customer loyalty, driving repeat usage and will provide deeper insights into customer needs, setting a new standard in the parking industry.
JustPark Optimize
JustPark Optimize is an automated tariff management solution that leverages AI to dynamically adjust pricing based on demand, events, and peak times. This tool eliminates the guesswork from pricing strategies, ensuring optimal revenue generation for parking operators, by helping them to fine-tune their pricing strategy for optimal revenue generation.
Jonathan Hampson, Chief Commercial Officer at JustPark said: "The road ahead for JustPark is an exciting one. Our new product suite gives us even more ways to support our partners, enhancing their operations and customer relationships with innovative technology. Whether it is strengthening loyalty and driving repeat usage, access to vital data that allows operators to make informed decisions or taking the guesswork out of pricing, we now have solutions to support parking operators to improve their performance. We are now focused on getting these rolled out across the UK and continuing to deliver exceptional value and support to our partners."
Gavin Povey, Commercial Director of Group Nexus, a JustPark partner for a number of years, said: ” We have found the performance and service of JustPark to be superior in terms of both revenue generation and booking numbers. On average, from a total sample size of circa 1,500 bookings, the number of pre-booked events JustPark achieved was on average circa 100% higher than competitors. Bookings peaked at 183% higher on one site with the lowest being 42% higher”
The launch of JustPark Insights, JustPark Reach, and JustPark Optimize adds to JustPark's extensive portfolio of products including their reserve and on-demand offerings that help drivers find and book parking spaces easily, while maximising revenue potential for parking operators.
Following their merger, JustPark and ParkHub now form one of the largest parking organisations globally, serving over 20 million drivers and more than 500 B2B customers, with a combined booking volume exceeding $1 billion. In the UK alone, JustPark parks two cars every second and has generated over £250 million in parking income for its partners.
For more information about the new products, visit justpark.com/business
For more information please contact:
Sarah Jackson
M: +44(0) 7306 256 148
E: media@justpark.com
